Behavioral Targeting
BTMedia partners with leading behavioral targeting firms to provide advertisers seamlessly integrated, instant behavioral targeting functionality. We currently access targeting data for nearly 70 million unique users in verticals including:
Travel
+ Over 20M monthly unique site visitors searching for flights, car rentals and accommodations worldwide
+ Publishers include top travel booking, vacation rental and other transactional travel websites
Small Business
+ Over 5M monthly unique site visitors each month
+ Publishers include top small business content sites and leading business content providers
Hispanic
+ Over 20M monthly unique site visitors that visit U.S. based Hispanic websites
+ Publishers include top bi-lingual U.S. Hispanic websites featuring community, music, news and entertainment content
Urban
+ Over 8M monthly unique site visitors that visit African-Americana and Urban themed websites
+ Publishers include top U.S. news, music and entertainment websites featuring content that appeals to an urban and African-American demographic
Demographic
+ Over 20M U.S. monthly unique site visitors broken out by specific age, gender and other registration-based criteria
+ Publishers include top dating, social networking and transactional sites with self reported registration information with a high level of reliability. All information is from registration data, rather than inferred based on context, creating a significantly higher performance rate.
Female Fashion
+ Millions of fashion forward females who visit trend-driven websites.
+ Publishers include top social networks and branded fashion portals
Diet and Fitness
+ Millions of female diet and fitness fanatics who are interested in the latest ways to stay and keep in shape.
+ Publishers include branded fitness content websites, leading social networks and diet content portals.
